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How QR Codes Increase Brand Awareness
Brand awareness is essential for businesses to establish their first connections with customers and understand their brand’s value. However, promoting awareness can be challenging, especially if you...
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How To Increase Your QR Code ROI
We’ve all been there. You spend a lot of time and resources on a marketing project, expecting it to make a killing, only to find yourself exactly where you started. How do you avoid making the same...
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What To Know About QR Code Marketing for Apps
Imagine hiring the best UI/UX design and app development teams, only for your app to fail. The truth is, this is a reality for some business owners. Why? Because many assume that developing a great...
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How to Use QR Codes in Marketing Automation
The buzz around marketing automation has recently skyrocketed. Why? Because it solves a lot of problems surrounding marketing and sales. It saves time and money, optimizes your strategy, and boosts...
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How To Upgrade Your Digital Marketing Strategy With QR Codes
Quick Response Codes are 2D barcodes that users can scan with their mobile devices to access the embedded information. When you apply these codes to your marketing, they entice customers to take...
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How QR Codes Can Improve Business Growth
Where do you see your business in, say, the next two or five years? Odds are, you visualize drastic growth in your market, operations, and workforce. After all, no entrepreneur wants to remain...
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Webinar Marketing: Your Complete Step-By-Step Strategy With QR Codes
Webinars have been trending as a B2B marketing strategy lately, and for good reason. These online seminars provide real value for potential customers, and they’re also an excellent lead generation...
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How To Improve Sales Promotions With QR Codes
Modern marketing strategies are about engaging with potential customers and making genuine connections. An effective marketing strategy is providing a simple, user-friendly way for customers to get...
View ArticleTop 5 Free QR Code and Barcode Scanner Apps
Did you know QR Codes have been around since the 1990s? That’s right—this modern-day digital marketing tool got its start 30 years ago, and it’s still going strong today. Businesses use QR Codes to...
View ArticleHow To Create a Buyer Persona: A Helpful Guide
Beyond being a marketer or business owner, you’re a consumer. What makes you buy certain products or choose some brands over others? Let’s take a guess—they address specific pain points or meet a...
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Product Marketing With QR Codes: Everything You Need to Know
Every brand wants to improve its sales. Maybe you’ve tried to do it by upping your ad spend, investing in an influencer-led campaign, or embarking on a new brand partnership. While all these tactics...
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Keep Your Fashion Marketing Strategy On Trend With QR Codes
If you think beautiful clothes and eye-catching jewelry are enough to attract and retain customers in the fashion industry, you may want to think again. No matter how amazing your fashion brand’s...
View ArticleQR Codes for Travel: Benefits, Use Cases, and How to Get Started
Due to their contactless and convenient nature, QR Codes have become widespread. From business cards to restaurant menus, they are now a standard way of sharing information and making connections with...
View Article9 Common QR Code Mistakes To Avoid (+ How To Fix Them)
Quick Response (QR) Codes have become invaluable for businesses and individuals looking to provide seamless access to online resources. While their initial purpose was to assist with automobile parts...
View ArticleThe Curator’s Guide To Using QR Codes in Museums and Art Galleries
A museum or art gallery experience is like an escape to a world ruled by nothing but creativity. Every color and texture speaks to the limitless nature of human imagination, and every artifact tells...
View Article10 Ways To Use QR Codes in Higher Education
Can you imagine a classroom without technology? Technology has become invaluable in learning, providing seamless access to information and reducing workloads for learners and educators. While there...
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A Quick Start Guide to Lead Generation with QR Codes
Lead generation is a marketing method that connects you with new potential customers or business partners who might be interested in your services or products. It’s at the top of the sales funnel...
View ArticleThe Ultimate Guide to QR Codes On Sustainable Fashion
In fashion, trends come and go like passing seasons. Right now, older millennials may have noticed that trends from their teenage years are coming back in full force. It’s a never-ending cycle. Yet,...
View Article7 QR Code Uses for Direct Mail (+ How They Boost Response Rates)
Direct mail might feel old-school, but there’s a reason many marketers are increasing their direct mail spend in 2024. Think about it this way: Your audience only sees TV and social media ads for a...
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The Complete Guide to Email Marketing With QR Codes
Email marketing may not be the flashiest or most glamorous marketing tactic out there, but it’s certainly one of the most effective. Decades after its introduction, email remains a very reliable...
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